It's Likely not a Traffic Problem: Maximing Existing Leads and Opportunities.
Join featured presenter, Jeff Shore, on March 25th for a 30 minute webinar where Jeff will lead a discussion on how and where to spot the "lead leak"
Do you have a bright idea?Whether it's real estate technology advice you'd like to share, cool technology that makes your life easier, or perhaps a suggestion for a new feature in Lasso - we'd like to hear from you.
Current Articles | RSS Feed
A Vancouver Real Estate Blog recently posted an interesting video showing how IKEA used facebook (successfully) and created an engaged and interested following.
Updated Comment: The link below has been removed. To watch the video created by Forsman & Bodenfors, go to YouTube or register and view online at www.creativityonline.com.
The question was posed - think Real Estate Project Marketing - how could home builders and developers use the same concept and see success?
Maybe you can think of other ways this can be successful. The point is traditional ways to market real estate projects may not be as effective today as they were in the past. Thinking social, thinking viral and thinking outside the box is important for success.
I showed this video to a friend who has not jumped on the social media band-wagon and has dug his heels in a bit when it comes to facebook - his first response when I asked him about the application to real estate was these people probably wouldn't necessarily be considered a target for the real estate project. Good point, but maybe one of the 130 friends that many of these facebook gurus have will be interested . . . it goes viral, there is no better way to spread the word.
What is the risk? There is risk, there always is, but if you plan it out and consider your options, you can minimize it and really have some fun. You may be surprised - this approach to marketing may just bring you a great ROI.
And, just to provide a little more ammunition for coming up with a facebook strategy - the fastest growing demographic group on facebook is the over 35 group!
Let us know what you think.
Allowed tags: <a> link, <b> bold, <i> italics
Our blog is about the role of technology and best practices to help people & business sell more real estate.
Our goal is to connect with Lasso users to obtain feedback, insight and news to make Lasso the best Real Estate CRM software.
Following are links to some cool technologies that we think are worth checking out.
New Homes Directory.com has launched in Canada. Check out the following directories:
Are you looking for a way to get information out about your real estate project?
Use New Home Directory's Press Release Site:
Canadian Projects:www.NHDBuzz.ca
US Projects:www.NHDBuzz.com
Want to learn more about Lasso? Grab a coffee, sit back and enjoy a 10 minute overview of our CRM software.
Would you like more detailed information? Contact us at sales@lassodatasystems.com to learn more or to setup a live demonstration of Lasso.